by Tom Corson-Knowles | Dec 8, 2016 | Author How-To & Mindset, Guest Post
by special guest contributor Tom Corson-Knowles Distribution is everything in the publishing business. If you want more sales, you need more than just distribution—you need better placement. In this week’s post, guest poster Tom Corson-Knowles—international...
by Kevin Tumlinson | Nov 30, 2016 | Author How-To & Mindset
Deciding between exclusivity and wide distribution can be a challenge. Like every other part of your author business, distribution should be handled strategically. You’ll want to look at the goals and needs of your business to determine the best plan—and it’s best not...
by Kevin Tumlinson | Nov 3, 2016 | Author How-To & Mindset
Every word you write is meant for someone. All writing has a target audience. And the more specific your idea of that someone, the more impact your writing can have. Identifying and defining your ideal reader, then, is an exercise in honing and improving your craft....
by Kevin Tumlinson | Oct 26, 2016 | Author How-To & Mindset
If you’ve been in self-publishing for more than a few minutes, it’s likely you’ve heard the term “author platform.” In simplest terms, an author platform is your ability to sell books because of who you are and who you are connected to. This week, we’re taking a look...
by Steed Brown | Oct 12, 2016 | Author How-To & Mindset, Features & Walk-Thrus, Guest Post
This week’s post about pre-orders includes heavy contributions from Steed Brown, Operations Manager! As authors, one of the trickiest things about marketing our work is determining whether it’s really having any impact. And sure, we can get buried in a sea of...
by Kevin Tumlinson | Oct 5, 2016 | Author How-To & Mindset
What’s in a name? It’s a more complicated question than you might think, because the name of your book can indicate everything from tone to genre to setting and more. Choosing the perfect book titles for your works is about more than finding something that sounds...
