by Sarah Kuiken | Mar 14, 2022 | Author Essentials, Author How-To & Mindset
They say you have to spend money to make money—but that old chestnut is missing a crucial word. Really, it should say that you have to spend money wisely to make money. Not all advertising investments are created equal, and indie author marketing is no exception....
by Kevin Tumlinson | Jan 15, 2019 | Announcements, Books2Read Promotions, Features & Walk-Thrus
You probably already know about our Universal Book Links—the one-click tool that allows your readers to find your book anywhere it’s sold online. When you publish your book through Draft2Digital, you get a UBL automatically generated for you! And you can build and...
by Kevin Tumlinson | Jan 26, 2017 | Author Essentials, Author How-To & Mindset
Let’s be absolutely clear: There is no one, right way to market your work. That said, there are some things that will help make marketing your work easier. In this week’s post we’re taking a look at some of the best practices of author marketing. Do...
by Kevin Tumlinson | Jan 18, 2017 | Author Essentials, Author How-To & Mindset
Everything you read in last week’s post is meant to more or less get you to a base level of marketing performance. You could start and stop right there and do pretty well for yourself. But let’s take things just a smidge further. This week we’re talking about some...
by Kevin Tumlinson | Jan 12, 2017 | Author Essentials, Author How-To & Mindset
Marketing is a touchy subject for a lot of authors. Some have the mad skills of a marketing-savvy guru. Some wonder if it’s enough to be on ‘the Facebook.’ Most fall somewhere in the middle. But regardless of where you are on the spectrum, there are strategies you can...
