by Kevin Tumlinson | Oct 23, 2017 | Author How-To & Mindset
In Part 1 of this two-part series, we talked about why street teams are a nutritious part of your healthy author strategy. In Part 2, we’re going to dive into some best practices for putting your street team to work on your behalf. How to Use Your Street Team Now that...
by Kevin Tumlinson | Jun 28, 2017 | Author How-To & Mindset
We talk a lot about the business of publishing—everything from picking the right title and choosing the right cover to writing a winning book description and marketing your book to readers. All that is important, particularly for authors just getting into the...
by Kevin Tumlinson | Jun 22, 2017 | Author How-To & Mindset
Writers may have different goals for their careers, but most (if not all) write in the hopes of being read. Getting to that, though, means first attracting the reader. There are almost countless ways to make your book as attractive and peacock plumage: Target the...
by Kevin Tumlinson | May 25, 2017 | Author How-To & Mindset, Knowledge Base
First—congratulations! It’s taken late nights, sacrifices, head-pounding moments of writer’s block, and more than a few cups of coffee (or something stronger). But you did it! From here, you have a lot of options in front of you, from deciding between self-publishing...
by Kevin Tumlinson | Mar 29, 2017 | Author How-To & Mindset
With the epic growth of indie publishing, many authors find themselves struggling with how to differentiate their work and their brand in a sea of similar books. This presents a marketing challenge that can be difficult to overcome—impacting everything from the choice...
