Solve Reader Problems with Better Book Descriptions (for Non-Fiction)
A book can be a tangible indicator of your authority on a topic—but a book on the shelf doesn’t make much of an impact. Well-crafted book descriptions will prompt readers to pick up your work so it can start changing their life. Last week we took a deep dive look into…
Capture Readers With Fiction Book Descriptions
There are a lot of tools in the publishing tool belt, and each has its own unique purpose and strength. Few, though, have more sway over a would-be reader than your book descriptions. We’ve talked about descriptions before. You may call it a ‘blurb’ or ‘back…
Introducing Universal Book Links – Next-level Discoverability for Authors
Draft2Digital introduced Books2Read a year ago, as a first step toward providing authors with more and better tools and resources. Now, as part of Books2Read, we’re thrilled to announce Universal Book Links (UBLs). One of the biggest pain points plaguing all…
Feature Highlight – New Release Notifications
One tool we offer that we want our authors to consider is our New Release Notifications tool. Building a mailing list is one of the most important things a self-published author can do to turn her successes into a real career. Discovery is the biggest challenge for…
Feature Highlight – Automated End-matter
One of the most common questions we’re asked by writers considering our service is, “What will you do to help me promote my book?” That expectation surprised us at first; we’re not a publisher, we’re a distributor, and traditionally the only promotion a publisher…
Strategic Branding
Hopefully, after last week’s post, you have a better grasp of the concept of intentional branding. Now we can transition to using Strategic Branding to your advantage. You now see how, with planning and purpose, a brand can work from basic concepts like a deceptively…



















