The Best Advertising Investments for Indie Authors
They say you have to spend money to make money—but that old chestnut is missing a crucial word. Really, it should say that you have to spend money wisely to make money. Not all advertising investments are created equal, and indie author marketing is no exception….
How to Fall Back in Love With Your Writing
Love is a feeling that constantly changes and evolves. As authors, our relationship with writing is similar in many ways to our relationships with people. There’s a natural ebb and flow, and the character of the relationship changes over time. Sometimes it’s…
Self-Publishing Industry Insights (March 2020 to March 2022)
Draft2Digital celebrates its 10th anniversary in March 2022. And now, as of March 1, 2022, with Smashwords and its 14-year history of distribution and sales, we have access to unprecedented data and analytics in the Publishing Industry. Because the fate of our company…
Draft2Digital’s Anniversary! D2D just turned 10!
We know there’s a lot going on in the self-publishing world right now (I mean… D2D officially acquired Smashwords as of today!). But we just couldn’t let March 2022 slip by without noting that it marks the ten year anniversary of Draft2Digital’s founding! In 2012,…
Are You a Plotter or a Pantser?
“So … Are you a plotter or a pantser?” This question comes up a lot in indie author circles. While only you can decide which camp works for you—or even if it’s useful to put yourself in a box like that—answering the question can teach writers a lot about form and…
Zero to Indie Author: Market Research
Market research is an easy step to overlook, especially for newbie authors like me. After all, it feels like it might impact artistic integrity to check out what readers are buying before you publish … Right? It all depends on your approach. (Which is not to say that…

















