by Matt Aird | Sep 25, 2017 | Author How-To & Mindset, Guest Post
Special guest post about Influencers and Authors by Matt Aird, CMO at Koru House Media They’re the modern-day celebrities. They’re internet stars who have built loyal followings around every niche imaginable. They’re influencers, and you if you’re an indie author, you...
by Kevin Tumlinson | Jan 26, 2017 | Author Essentials, Author How-To & Mindset
Let’s be absolutely clear: There is no one, right way to market your work. That said, there are some things that will help make marketing your work easier. In this week’s post we’re taking a look at some of the best practices of author marketing. Do...
by Kevin Tumlinson | Jan 18, 2017 | Author Essentials, Author How-To & Mindset
Everything you read in last week’s post is meant to more or less get you to a base level of marketing performance. You could start and stop right there and do pretty well for yourself. But let’s take things just a smidge further. This week we’re talking about some...
by Kevin Tumlinson | Jan 12, 2017 | Author Essentials, Author How-To & Mindset
Marketing is a touchy subject for a lot of authors. Some have the mad skills of a marketing-savvy guru. Some wonder if it’s enough to be on ‘the Facebook.’ Most fall somewhere in the middle. But regardless of where you are on the spectrum, there are strategies you can...
by Kevin Tumlinson | Oct 26, 2016 | Author How-To & Mindset
If you’ve been in self-publishing for more than a few minutes, it’s likely you’ve heard the term “author platform.” In simplest terms, an author platform is your ability to sell books because of who you are and who you are connected to. This week, we’re taking a look...