by David Gaughran | May 7, 2018 | Author How-To & Mindset, Guest Post
This article about platform building is an adapted excerpt from the third edition of Let’s Get Digital: How To Self-Publish, And Why You Should by David Gaughran which is available now from all retailers. I have a considerable platform and it drives fewer sales than...
by Kevin Tumlinson | Jul 5, 2017 | Author How-To & Mindset
One of the handiest tools in an author’s marketing toolkit is the reader review. In fact, gathering reviews for your work may be the best marketing move you can make—and a far better strategy than most other marketing approaches. Asking for reviews, however, can be an...
by Kevin Tumlinson | Apr 6, 2017 | Author Essentials, Author How-To & Mindset
Promoting and marketing your books is vital to success. After all, readers can’t flock to you if they don’t know you exist. But promotion can be expensive, and all that overhead comes out of your pocket. Here are 10 ways to promote your book, even if you have no...
by Kevin Tumlinson | Oct 26, 2016 | Author How-To & Mindset
If you’ve been in self-publishing for more than a few minutes, it’s likely you’ve heard the term “author platform.” In simplest terms, an author platform is your ability to sell books because of who you are and who you are connected to. This week, we’re taking a look...
by Kevin Tumlinson | Nov 12, 2015 | Features & Walk-Thrus, Knowledge Base
One tool we offer that we want our authors to consider is our New Release Notifications tool. Building a mailing list is one of the most important things a self-published author can do to turn her successes into a real career. Discovery is the biggest challenge for...