{"id":209584,"date":"2026-02-28T10:00:00","date_gmt":"2026-02-28T16:00:00","guid":{"rendered":"https:\/\/draft2digital.com\/blog\/?p=209584"},"modified":"2026-07-28T11:11:13","modified_gmt":"2026-07-28T16:11:13","slug":"make-the-most-of-the-bookshop-org-d2d-partnership","status":"publish","type":"post","link":"https:\/\/draft2digital.com\/blog\/make-the-most-of-the-bookshop-org-d2d-partnership\/","title":{"rendered":"Make\u00a0the Most of the Bookshop.org \/ D2D Partnership"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In February, we announced an exciting new ebook distribution agreement with Bookshop.org. This retail partnership had been in the works for quite some time, and we\u2019re thrilled to finally share it with you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bookshop.org&nbsp;helps more than 3,400 independent bookstores across the US and UK compete in an online world. Readers can select their favorite bookstore to support from a list of local bookstores at Bookshop.org. When a reader purchases a book, their preferred store receives 100% of the profit. If no store is selected, the sale supports a shared profit pool for all partner stores. For D2D-distributed ebooks, you still earn a 60% royalty\u2014consistent with other major D2D retail partners.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As you know, publishing's digital transformation was a godsend to authors who finally had a&nbsp;practical way to self-publish and distribute ebooks to major online retailers. As&nbsp;indie&nbsp;authors found success, local&nbsp;indie&nbsp;bookstores missed out on this essential inventory\u2014until now!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Make<\/strong><strong>&nbsp;the Most of the Bookshop.org\/D2D Partnership<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">As with any retail destination, book sales are much easier when readers know where they can purchase your books. But don\u2019t just tell them.&nbsp;<em>Show<\/em>&nbsp;them! Here are some pointers:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Download Bookshop.org\u2019s free ebook app for Android and iOS, find the book(s) you want to promote to your readers, and use the app\u2019s nifty share feature in your newsletter, website, messaging and social media outreach. The share feature provides a screenshot of your book\u2019s cover image and provides a direct link to your book\u2019s purchase page<\/li>\n\n\n\n<li>Provide direct hyperlinks to your book's purchase page at Bookshop.org. Simply saying \"my books are now available at Bookshop.org\" is not enough. Do your readers a favor by showing them exactly where they can find, and purchase, your books by using direct hyperlinks.<\/li>\n\n\n\n<li>Update your website, email signature, business card and any other place where you communicate to readers where your books can be purchased.\u00a0Add Bookshop.org to any universal book link (UBL) generator you may use, including our free Books2Read.com UBL tool, which allows links for ebooks and numerous print formats (you control which retailer links appear at the front of your own UBL listings, so you can place Bookshop.org at the top and further show your support for independent bookstores).<\/li>\n\n\n\n<li>Sign up for\u00a0<a href=\"https:\/\/authoremail.com\/email\/campaigns\/gw036stoqy92f\/track-url\/hb522r7qatbb8\/784a7fcf86b994667bba5b2c0885d0b916914b5c\" target=\"_blank\" rel=\"noreferrer noopener\">Bookshop.org's affiliate program<\/a>.\u00a0You'll earn an industry-leading 10% whenever someone buys a book you share.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Remember to communicate Bookshop.org\u2019s unique value proposition to your readers. Your readers already feel good about supporting you, but they\u2019ll feel&nbsp;<em>great<\/em>&nbsp;for supporting you and their favorite&nbsp;indie&nbsp;bookstore!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What's Next with D2D and Bookshop.org<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Distribution of mainstream erotica titles\u00a0to Bookshop.org is expected by the end of the second quarter, 2026.\u00a0Erotica titles aren\u2019t excluded from the\u00a0Bookshop.org\u00a0\/ D2D partnership, but require additional safeguards so they reach appropriate audiences and can be reliably filtered for family-friendly shoppers.<\/li>\n\n\n\n<li>Distribution of free\u00a0indie\u00a0ebooks\u00a0to Bookshop.org is also expected to be enabled in the second quarter. In the meantime, any free books published at Bookshop will be listed at $0.99 - which is not in violation of any \"price matching\" retail clauses (as the clause only matches the lowest competitor price). This is also the way we handle free ebook pricing through our library wholesale partners.<\/li>\n\n\n\n<li>Bookshop.org \/ D2D promotional collaborations are in the works!\u00a0We\u2019re putting our heads together to figure out some really cool joint merchandising promotions to help give\u00a0indie\u00a0ebooks more visibility.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">If you haven't added your ebooks to&nbsp;Bookshop.org distribution yet, the next time you log into your account you\u2019ll see a pop-up window notifying you that ebook distribution to Bookshop.org is available. You\u2019ll have the option to add all your eligible ebooks or add them one by one. You must manually opt-in to have your ebooks distributed to Bookshop.org. If you publish print-on-demand paperbacks through D2D Print, your print books are automatically purchasable at Bookshop.org.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you missed our original announcement and want to catch up, the official&nbsp;<a href=\"https:\/\/authoremail.com\/email\/campaigns\/gw036stoqy92f\/track-url\/hb522r7qatbb8\/bd5391b6610952232e929faabc12bc5f92fae228\" target=\"_blank\" rel=\"noreferrer noopener\">press release is posted here<\/a>. You can also watch an interview with Bookshop.org CEO Andy Hunter and D2D CEO Kris Austin&nbsp;<a href=\"https:\/\/authoremail.com\/email\/campaigns\/gw036stoqy92f\/track-url\/hb522r7qatbb8\/409d55d9672e94ead7fe111cba573776a451cf4e\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In February, we announced an exciting new ebook distribution agreement with Bookshop.org. This retail partnership had been in the works for quite some time, and we\u2019re thrilled to finally share it with you. Bookshop.org&nbsp;helps more than 3,400 independent bookstores across the US and UK compete in an online world. Readers can select their favorite bookstore [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":209585,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[916],"tags":[968,55,687,970,919],"class_list":["post-209584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-indie-advantage","tag-bookshop-org","tag-d2d-partner","tag-draft2digital","tag-ebook-distribution","tag-indie-advantage"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Make\u00a0the Most of the Bookshop.org \/ D2D Partnership - Draft2Digital | Blog<\/title>\n<meta name=\"description\" content=\"Let&#039;s discuss how authors can get the most use out of D2D&#039;s latest partnership with Bookshop.org for ebook distribution.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/draft2digital.com\/blog\/make-the-most-of-the-bookshop-org-d2d-partnership\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Make\u00a0the Most of the Bookshop.org \/ D2D Partnership - Draft2Digital | Blog\" \/>\n<meta property=\"og:description\" content=\"Let&#039;s discuss how authors can get the most use out of D2D&#039;s latest partnership with Bookshop.org for ebook distribution.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/draft2digital.com\/blog\/make-the-most-of-the-bookshop-org-d2d-partnership\/\" \/>\n<meta property=\"og:site_name\" content=\"Draft2Digital | Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/draft2digital\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-28T16:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-28T16:11:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/draft2digital.com\/blog\/wp-content\/uploads\/2026\/07\/make-the-most-of-bookshop.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jim Azevedo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@draft2digital\" \/>\n<meta name=\"twitter:site\" content=\"@draft2digital\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jim Azevedo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/make-the-most-of-the-bookshop-org-d2d-partnership\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/make-the-most-of-the-bookshop-org-d2d-partnership\\\/\"},\"author\":{\"name\":\"Jim Azevedo\",\"@id\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/#\\\/schema\\\/person\\\/3d80c4d7b2a74f94d84866ba2e0c603c\"},\"headline\":\"Make\u00a0the Most of the Bookshop.org \\\/ D2D Partnership\",\"datePublished\":\"2026-02-28T16:00:00+00:00\",\"dateModified\":\"2026-07-28T16:11:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/make-the-most-of-the-bookshop-org-d2d-partnership\\\/\"},\"wordCount\":744,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/make-the-most-of-the-bookshop-org-d2d-partnership\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/make-the-most-of-bookshop.png\",\"keywords\":[\"bookshop.org\",\"d2d partner\",\"draft2digital\",\"ebook distribution\",\"indie advantage\"],\"articleSection\":[\"The Indie Advantage\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/draft2digital.com\\\/blog\\\/make-the-most-of-the-bookshop-org-d2d-partnership\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/make-the-most-of-the-bookshop-org-d2d-partnership\\\/\",\"url\":\"https:\\\/\\\/draft2digital.com\\\/blog\\\/make-the-most-of-the-bookshop-org-d2d-partnership\\\/\",\"name\":\"Make\u00a0the Most of the Bookshop.org \\\/ D2D Partnership - 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