{"id":207947,"date":"2024-02-14T11:12:52","date_gmt":"2024-02-14T17:12:52","guid":{"rendered":"https:\/\/www.draft2digital.com\/blog\/?p=207947"},"modified":"2024-06-06T11:38:58","modified_gmt":"2024-06-06T16:38:58","slug":"enroll-now-for-the-smashwords-stores-read-an-ebook-week-sale","status":"publish","type":"post","link":"https:\/\/draft2digital.com\/blog\/enroll-now-for-the-smashwords-stores-read-an-ebook-week-sale\/","title":{"rendered":"Enroll Now for the Smashwords Store\u2019s Read An Ebook Week Sale!"},"content":{"rendered":"<p>The 15th Annual Smashwords Read an Ebook Week Sale begins Sunday, March 3 and runs through Saturday, March 9.<\/p>\n<p>If you haven\u2019t heard, the last few <a href=\"https:\/\/www.smashwords.com\">Smashwords<\/a> store sales have been very successful. Record-breaking even! You can enroll your books now for the next one, which is the Read an Ebook Week Sale.<\/p>\n<ul>\n<li>Draft2Digital Authors: You can enroll through the prompt on your My Books page.<\/li>\n<li>Smashwords Authors: If you haven\u2019t yet migrated your account over to Draft2Digital, you can sign up via the <a href=\"https:\/\/www.smashwords.com\/dashboard\/sitewidePromos\">Smashwords enrollment link<\/a>.<\/li>\n<\/ul>\n<p>If you\u2019re not familiar with Read an Ebook Week, it was founded by Smashwords author Rita Toews in 2004 and is the longest-running international celebration of ebooks and the readers who love them. It\u2019s also longest-running Smashwords sale, going all the way back to 2009.<\/p>\n<p>Since Smashwords store sales are coupon-based, the discount levels you set for the sale are for the Smashwords store only and will not impact your retail prices at other stores. You can set your discount levels to \u201c25% off\u201d, \u201c50% off\u201d, \u201c75% off\u201d, or \u201c100% off\u201d.<\/p>\n<h3><strong>Marketing Checklist: How to Reach More Readers During the Sale<\/strong><\/h3>\n<p>Although many authors will sell books during the sale without any proactive promotion, the authors who perform the best are usually the ones who promote the best. We know that not every author enjoys marketing and promoting their books, or even has the time. So, here are <strong>7 stress-free ways to get the word out<\/strong> about your books being on sale:<\/p>\n<ol>\n<li><strong>Enroll Now<\/strong> \u2013 Enroll before the sale begins on March 3 to benefit from our email marketing. During the first three days of the sale, over one million Smashwords members will receive an alert about the sale, along with category-specific hyperlinks they can use to jump directly to their favorite categories.<\/li>\n<li><strong>Celebrate Read an Ebook Week<\/strong> \u2013 This is more than a sale; it\u2019s a celebration. Celebrate your participation across social media and on your private opt-in email newsletter, if you have one. Share a direct hyperlink to your author profile page which serves as your personal author bookstore.<\/li>\n<li><strong>Amplify Peak<\/strong> \u2013 Peak sales days for this one-week sale are typically the first two days and the last two days. Plan to launch your first wave of promotion on the morning of Sunday March 3, and a second wave on Friday March 8 as customers prepare to top off their carts before the sale\u2019s conclusion on the evening of Saturday, March 9.<\/li>\n<li><strong>Improve Discoverability with Smart Categorization<\/strong> \u2013 Unlike a physical store that might organize its shelves around a dozen or two high-level categories, an online store such as Smashwords supports hundreds of micro-specific shelves catering to every sub-category. Along with our reader-powered algorithms, this creates discoverability opportunities for every author. Before the sale begins, make sure each of your books is accurately categorized in up to two of the most specific sub-categories for your title.<\/li>\n<li><strong>Each Paid Sale Triggers More Promotion<\/strong> \u2013 For most of the themed shelves, each paid sale provides an incremental boost to a book\u2019s shelf rank. This makes the book more discoverable to the next reader. A paid sale also lands the book a brief feature on the \u201cRecent Purchases\u201d shelf. That means appearing on the Smashwords home page and on the front page of the dedicated Read an Ebook Week sale catalog. Customers browse this shelf to see what fellow readers are buying.<\/li>\n<li><strong>Collaborate with Fellow Authors<\/strong> \u2013 Like all Smashwords super sales, this is a collaborative, author-driven event. In addition to celebrating your participating titles, be sure to celebrate the titles of <em>your<\/em> favorite authors too. If you have author friends who write in the same genre or category, consider cross-promoting each other\u2019s titles to your respective reader bases.<\/li>\n<li><strong>Download and Share Our Social Media Images<\/strong> \u2013 Draft2Digital has created several sharable Read an Ebook Week images you can use to promote your sale participation on your Facebook, Twitter, Instagram, website, or wherever else you connect with your readers online. You\u2019ll find these images at <a href=\"https:\/\/smashwords.com\/ebookweek\">https:\/\/smashwords.com\/ebookweek<\/a><\/li>\n<\/ol>\n<p>The official hashtag for this year\u2019s Read an Ebook Week is #ebookweek24<\/p>\n<h3>We hope you\u2019ll join us for our 15th annual Read an Ebook Week sale!<\/h3>\n<p>Have fun!<\/p>\n<p>Best wishes,<\/p>\n<p>The Smashwords\/Draft2Digital Team<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The 15th Annual Smashwords Read an Ebook Week Sale begins Sunday, March 3 and runs through Saturday, March 9. If you haven\u2019t heard, the last few Smashwords store sales have been very successful. Record-breaking even! You can enroll your books now for the next one, which is the Read an Ebook Week Sale. Draft2Digital Authors: [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":207956,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[460],"tags":[47,710,61,873,119,871],"table_tags":[],"class_list":["post-207947","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcements","tag-author-marketing","tag-author-promotion","tag-indie-publishing","tag-read-an-ebook-week-2","tag-smashwords","tag-smashwords-sale"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Enroll Now for the Smashwords Store\u2019s Read An Ebook Week Sale! - Draft2Digital | Blog<\/title>\n<meta name=\"description\" content=\"The 15th Annual Smashwords Read an Ebook Week Sale begins Sunday, March 3 and runs through Saturday, March 9.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/draft2digital.com\/blog\/enroll-now-for-the-smashwords-stores-read-an-ebook-week-sale\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Enroll Now for the Smashwords Store\u2019s Read An Ebook Week Sale! 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